The Seven Network is finally poised to fulfil the ambitious promise it introduced at last year’s Upfront event. Phoenix ...
Vortex Gaming announced on the 13th that it has established a partnership with FreakOut Korea, the Korean branch of the ...
The blunt reality is: Too much ego and sentimentality exists in modern travel marketing. Sticking to the old way of doing ...
Los Angeles-based marketing agency Runway Influence has recently expanded its footprint in the content and influencer ...
Generative artificial intelligence (AI) has exploded over the past two years, and search engines are integrating these ...
Gen Z consumes more content than any other generation, according to recent research. The study of 2,000 nationally ...
Arslan, M. and Ghazal, A. (2024) Assessing the Role of AI in Generating Content for Digital Brand Communications: The Case of a Midjourney Generated Campaign. Open Access Library Journal, 11, 1-14.
We're just years away from quantum computing making a major impact on our lives, says Citi CMO Alex Craddock.
In this podcast, George Griffith, EVP of omnichannel marketing at Relevate Health, and Sam Glassenberg, founder and CEO of ...
YouTube’s new brand partnership and analytics features for Shorts help advertisers connect with creators and gain better performance insights.
Over the past 15 years, influencer marketing has evolved from a novel approach to an essential component of any modern ...
Getting the best out of a content creator partnership for social search starts with a strong brief.  Without clear, actionable guidelines, even the best creators can miss the mark, leading to ...