Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Paige Bueckers is taking her shoe game to the next level and making history in the process. The Paige Bueckers x Nike GT ...

However, since relaunching the "Kobe Brand" in August 2023, Bryant's signature sneaker ... Online shoppers will be able to purchase the basketball shoes on the Nike SNKRS app and select retailers.

Following its latest collab with the GOAT in tennis, Nike salutes the women in the basketball game with its newest Jordan shoe lineup designed for current — and future — WNBA superstars.

JuJu Watkins signed an extension of her Nike shoe deal just before a season in which USC women’s basketball is expected to make the Women’s Final Four.

To celebrate his unanimous 2023-24 Rookie of the Year victory, Wembanyama arrived to the game with "Wookiee of the Year" Nike GT Hustles ahead of a clash with the Houston Rockets. The No. 1 ...