Apple is reported to be looking into the smart glasses market, as a new initiative named 'Atlas’ is said to have gotten underway last week.

Meta's Orion and Ray-Ban glasses have received positive remarks from early reviewers and consumers. Apple is possibly considering entering the smart glasses market even as it reportedly scales back Vision Pro production. After rival Meta made waves with ...

The speculation surrounding Apple's potential move into smart glasses is growing. The company reportedly is working with employees internally to learn more about smart glasses currently on the market,

Apple is reportedly considering entering the smart glasses market, as the tech giant begins an internal study into the current landscape of wearable glasses. The initiative, which has been given the project name "Atlas,